AIESEC is an international student association with more than 32,000 students a active members in more than 1100 universities in over 105 countries and territories. It is the world´s largest student organization and the international plataform for young people to discover and develop their potencial so as to have a positive impact in society.
Members are aiesecers and when you finish the university you become an alumni.
I´m an alumni of Pacifico University from Lima,Perú, and since last November, I´m an International MBA candidate of IE Business School. My background is in marketing and before October 2008, I was a product manager in Samsung's Lima Office. The experience of working in an international company gave me similar feelings when I used to work in AIESEC: Learning about diversity, Striving for excellence, Demostrating Integrity, Enjoying participation, Activating Leadership, Acting Sustainably, Breaking paradigm, Being an agent of change, and so on. If you noticed, all of them involved ACTION-INTERNATIONAL EXPERIENCE AND PREPARATION. Aiesecers don´t want to be like the rest of the people, we want to be different. That is why I decided to do a masters outside my country, in order to live a new international academic experience.
There are several reasons why I chose IE. First, IE has a very good reputation in Europe in academics, efficiency, networking and diversity. Also, they offer financial support (scholarships) to many emerging countries as Perú. Moreover, two of the three main areas that I am interested are: social responsibility and entrepreneurship. IE has an active role in Spain's development. However, besides the reasons above, I decided on IE because of the case method and their process of learning.
Why is the Case Method successful?
I believe that it represents one of the most demanding, engaging, and provocative ways to learn because you have to find solutions to real or unreal situations faced by organizations in different areas and industries. You will put in action theory concepts through three main steps: individual analysis, group discussion, and class sharing.
What are the key elements for the case method?
First: personal effort! You first need to study the lesson before go to class or your group meeting. Otherwise your participation won't increase the team's knowledge. Also, if you are not prepared, you will not participate in class and IE evaluates your participation at around 20% to 50% of your grade.
Second: people! I think that you will learn more from the people around you and their background than any theoretical book. The discussion allows you to the scope of the case and your knowledge will be rewarded by different perspectives based on people's differences experiences.
In summary, put in action the case method because it is the best way to learn!
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